Our Posts
#NigeriaDecides2023- Why Political Candidates Need an Active Social Media Presence Now
Political commentators insist that voters’ candidate preference is influenced by two variables: their partisan feelings and their feelings towards the candidates. Various researchers have shown that the personality profile of candidates provides ready-to-use cues for voters to gauge what they can expect from a given candidate if elected. We have
The Best Ways to Engage with Nigerians on Facebook Now
It is no news that Facebook is the second most used social media application in Nigeria and the largest social media platform worldwide. However, a lot of business owners, schools managers, and even political candidates are confused about how to use Facebook to engage with Nigerians. If you find Facebook
4 Proven Social Media Branding Lessons to Learn from Boiling Water
The word ‘brand’ has become so synonymous with the success of businesses that it has replaced the word business. Most times, people ask, “What brand do you represent?” when they simply want you to say the name of your business. But although every brand is a business, not every business
4 Reasons Your School Must Create a Social Media Crisis Management Plan Now
We have seen it happen over and over. A negative report spreads about a school – could be true, untrue or exaggerated. Everyone is talking about it, but no one knows for sure what part is factual if any. Then a few days after, the school hastily opens a Twitter
3 Proven Ways to Get Started on SEO Online Reputation Management
The marketing scene has changed. If you are a boomer reading this, you will probably recall how easy it was to buy or sell in the past. A business sold a product or ran a service you liked, you’d go in, shake hands and be on your way. These days,
How to Brag like a Pro When Writing Product Descriptions
If you don’t tell people how great your product is, they may never find out. And there is no better place to brag about your products than in the description section.
5 Ways to Create an Outstanding About Page Using Storytelling
In this post, we will show you how to use storytelling to write a memorable About page that creates a solid first impression in the mind of your web visitors and leads to a deeper connection with your brand. Read on after the cut.
[CLOSED] Now Hiring: Video/Graphics Editor (Freelance)
Can you visually represent creative content appealingly? Can you create engaging videos and graphics for projects in the governance, education and business sectors? Do you understand the concepts of visual brand storytelling through vertical videos, animations, infographics, and imagery distributed on social media? Can you work remotely but collaboratively? Slvr
Hiring A Social Media Content Creator? Here’s What You Need To Know Now!
Most business owners Slvr Wlf speaks to acknowledge that they need help with their content creation. They are willing to hire a content creator but they have also been burnt so many times. Many young persons who own a phone and use social media, claim that they are content creators.
Social Media Managers: This Daily Checklist Will Surprise You!
Like them or hate them, Social Media Managers have become essential to running a 21st-century business. If your organisation does any type of business online, then a Social Media Manager is indispensable. Yet, some business owners in Nigeria still think their Social Media Managers basically play online all day. However,
How to Use the Tested Digital Media Referral 2.0 Campaign to Grow Your School Enrollment Now
In this article, we will explain what we call the Digital Media Referral 2.0 Campaign – using digital media and, more specifically, social media to increase school enrollment. The methods we share in this article work to increase the school population because they are data-driven and tested in the Nigerian
Kick-Ass Newsletter Writing Tips To Boost Your Content Strategy (A Beginner’s Guide)
Brands who have hacked newsletter writing have found that an effective way to cultivate clients and prospects so as to retain their lifetime value. It is an excellent way to keep your clients informed about products/services and any changes you may want to effect in running your business. If you