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Quick Guide to Writing a Product Description + Sample Template
Have you ever had a customer return your product because what they got did not match the description of what they ordered? Do you want to ensure that this does not happen to you or never happens again? Then this post is for you. We will be sharing how to
3 must-use strategies for great content writing
Content is essential to boost search engine rankings, increase brand awareness, generate new leads and blog traffic, acquire new customers, and retain old ones. Thus, many brands who understand the importance of content writing outsource content creation to consultants. However, others choose to create their content themselves. If you are
How to set up a Virtual Help Desk Using Social Media in Nigeria
In today’s fast-paced, digitally-driven world, the demand for efficient customer service has never been higher. With businesses and government agencies operating in a highly competitive space, a virtual help desk is no longer a luxury but a necessity. The rise in the use of social media by Nigerians has made
Does Location Matter When You Are Running an Online Business?
The advent of technology and remote work has led many to believe that location does not matter anymore in business. The COVID-19 pandemic, which has persisted for over a year now, has further strengthened this belief. Business transactions are sealed daily without the participants meeting one another. Most businesses are
Learn How to Remain Relevant on Social Media in 3 Easy Steps
Whether you’re a small business owner, politician or government agency, your relevance to your audience depends on how connected you are through social media. Since social media is always evolving, this can pose a challenge. Therefore, we have compiled three steps that can help you remain relevant on social media
Try these 5 Business Reputation Secrets Hidden in Open Hands to Boost Your Bottom Line
Globally, when you walk towards a person with open hands, it signifies peace, openness, and warmth. Open hands have universal appeal. Can we glean any business lessons from outstretched hands? This week, we share five business reputation secrets- all hidden in your open hands- which shape customer perception and boost
HOW TO CREATE A SOCIAL MEDIA POLICY FOR YOUR STAFF
Your staff are moving online in numbers and they are spending more time on the internet. There were 2.07 billion social media users in 2015. By 2020, the number had grown to 3.96 billion active users. With over 90% growth in just 5 years, there is no better time than
5 Reasons to Start a Blog for your Business in Nigeria Now
The entire idea of starting a blog for your business may sound counter-intuitive. You may want to keep your business ideas, perspectives and “secrets” to yourself so that the competition does not steal them. Whereas, blogging entails that you share these ideas. Also, if you do not start a blog
[CLOSED]Now Hiring: Content Writer
We are looking for a content writer with the right mix of governance, education and business knowledge and a great attitude to join our closely-knit content marketing team!
Top 4 Signs that Say you Need a Website Update Right Away
Websites are a crucial part of your digital strategy. About 40% of Nigeria’s over 100 million internet users use search engines for brand discovery. While you may have a website, it is sometimes easy to forget that your pages need to be updated regularly. Think about your website like a
#NigeriaDecides2023: Proven Social Media Strategy for Nigerian Political Candidates to Adopt!
With over 84 million registered voters in Nigeria, and the Independent National Electoral Commission (INEC) looking to add 20 million more to the number, Nigeria will have a voter database of over 100 million people by the 2023 elections. As a politician, you want to get a chunk of these
Building a Better Social Media Presence in 2021
We are halfway through 2021, a great time to do a mid-term assessment of your business activities on social media. Time to figure out what is working, what is not, what needs to be tweaked and what should be ditched. In this post, we will be examining 3 dos and