Our Posts
#NigeriaDecides2023: How to Use Social Media to Mobilise Nigerian Voters
Social media has become a fundamental part of Nigerian political life. And this has changed the dynamics of interactions between the Nigerian voter and the politician. In fact, in recent years, social media has evolved into a low-cost, but a highly successful tool for political mobilisation. When you consider that
How to Target the Right Audience for Your Facebook Campaigns
This post will teach you how to target the right audience on Facebook. It is no news that Facebook is the social media platform with the second-highest population of users in Nigeria – 29 million Nigerians. With the consistent changes in the algorithm of Facebook, which always favour seeing individual
How to Attract Investors to Your Nigerian Start-up Using Social Media
You have a fantastic product and a viable business idea. But you need to attract investors in order to expand your business. You do not have a huge marketing budget for publicity but you know it is important to put your best foot forward and showcase your product/service. What to
Tested Video Content Marketing Strategies that Work in Nigeria Today
Video has become an integral part of the internet experience. Already, video content represents 82% of all consumer internet traffic. The majority of internet users would rather watch and listen to content than read through walls of text. Read on to learn how you can optimise the use of video
3 Proven Ways to Get Started on SEO Online Reputation Management
The marketing scene has changed. If you are a boomer reading this, you will probably recall how easy it was to buy or sell in the past. A business sold a product or ran a service you liked, you’d go in, shake hands and be on your way. These days,
How to Brag like a Pro When Writing Product Descriptions
If you don’t tell people how great your product is, they may never find out. And there is no better place to brag about your products than in the description section.
5 Ways to Create an Outstanding About Page Using Storytelling
In this post, we will show you how to use storytelling to write a memorable About page that creates a solid first impression in the mind of your web visitors and leads to a deeper connection with your brand. Read on after the cut.
[CLOSED] Now Hiring: Video/Graphics Editor (Freelance)
Can you visually represent creative content appealingly? Can you create engaging videos and graphics for projects in the governance, education and business sectors? Do you understand the concepts of visual brand storytelling through vertical videos, animations, infographics, and imagery distributed on social media? Can you work remotely but collaboratively? Slvr
Hiring A Social Media Content Creator? Here’s What You Need To Know Now!
Most business owners Slvr Wlf speaks to acknowledge that they need help with their content creation. They are willing to hire a content creator but they have also been burnt so many times. Many young persons who own a phone and use social media, claim that they are content creators.
Social Media Managers: This Daily Checklist Will Surprise You!
Like them or hate them, Social Media Managers have become essential to running a 21st-century business. If your organisation does any type of business online, then a Social Media Manager is indispensable. Yet, some business owners in Nigeria still think their Social Media Managers basically play online all day. However,
How to Use the Tested Digital Media Referral 2.0 Campaign to Grow Your School Enrollment Now
In this article, we will explain what we call the Digital Media Referral 2.0 Campaign – using digital media and, more specifically, social media to increase school enrollment. The methods we share in this article work to increase the school population because they are data-driven and tested in the Nigerian
Kick-Ass Newsletter Writing Tips To Boost Your Content Strategy (A Beginner’s Guide)
Brands who have hacked newsletter writing have found that an effective way to cultivate clients and prospects so as to retain their lifetime value. It is an excellent way to keep your clients informed about products/services and any changes you may want to effect in running your business. If you