Our Posts
How to Deal with 6 Types of Online Customers
Six Types of Online Customers you will encounter on social media and How to deal with them.
#NigeriaDecides2023: Here’s How to Set up a Stunning Political Campaign Website
Your political campaign website is one of the first points of contact that your constituents will have with your political campaign on digital media. What are some pages that your website must contain? We share ideas about this in our blog post for this week. 75% of users say they
How to Grow your Business on Twitter Nigeria
If your business is not on Twitter Nigeria in 2022, you are clearly missing out. With close to forty million Nigerian users doing business, expanding their networks, interacting with brands and companies, and sharing live updates on matters arising on a wide range of topics, Twitter is a gold mine
8 Essential Questions People Ask About Digital Marketing in Nigeria
Entrepreneurs always think of ways to reach out to new/potential clients to grow their business. Traditional marketing can be effective, but it has limitations. For example, traditional marketing constrains your reach. This limitation can be overcome through digital marketing. However, transitioning from traditional to digital marketing, although desirable, may not
Learn How to Remain Relevant on Social Media in 3 Easy Steps
Whether you’re a small business owner, politician or government agency, your relevance to your audience depends on how connected you are through social media. Since social media is always evolving, this can pose a challenge. Therefore, we have compiled three steps that can help you remain relevant on social media
Try these 5 Business Reputation Secrets Hidden in Open Hands to Boost Your Bottom Line
Globally, when you walk towards a person with open hands, it signifies peace, openness, and warmth. Open hands have universal appeal. Can we glean any business lessons from outstretched hands? This week, we share five business reputation secrets- all hidden in your open hands- which shape customer perception and boost
HOW TO CREATE A SOCIAL MEDIA POLICY FOR YOUR STAFF
Your staff are moving online in numbers and they are spending more time on the internet. There were 2.07 billion social media users in 2015. By 2020, the number had grown to 3.96 billion active users. With over 90% growth in just 5 years, there is no better time than
5 Reasons to Start a Blog for your Business in Nigeria Now
The entire idea of starting a blog for your business may sound counter-intuitive. You may want to keep your business ideas, perspectives and “secrets” to yourself so that the competition does not steal them. Whereas, blogging entails that you share these ideas. Also, if you do not start a blog
[CLOSED]Now Hiring: Content Writer
We are looking for a content writer with the right mix of governance, education and business knowledge and a great attitude to join our closely-knit content marketing team!
Top 4 Signs that Say you Need a Website Update Right Away
Websites are a crucial part of your digital strategy. About 40% of Nigeria’s over 100 million internet users use search engines for brand discovery. While you may have a website, it is sometimes easy to forget that your pages need to be updated regularly. Think about your website like a
#NigeriaDecides2023: Proven Social Media Strategy for Nigerian Political Candidates to Adopt!
With over 84 million registered voters in Nigeria, and the Independent National Electoral Commission (INEC) looking to add 20 million more to the number, Nigeria will have a voter database of over 100 million people by the 2023 elections. As a politician, you want to get a chunk of these
Building a Better Social Media Presence in 2021
We are halfway through 2021, a great time to do a mid-term assessment of your business activities on social media. Time to figure out what is working, what is not, what needs to be tweaked and what should be ditched. In this post, we will be examining 3 dos and